Сучасні моделі  організації електронної комерції: теоретичний аспект

Alla Hliebova; А. Zozulia

doi:10.26906/EiR.2020.1(76).1929

Authors

Alla Hliebova National University «Yuri Kondratyuk Poltava Polytechnic»
А. Zozulia National University «Yuri Kondratyuk Poltava Polytechnic»

DOI:

https://doi.org/10.26906/EiR.2020.1(76).1929

Keywords:

e-commerce, model, commerce, site, internet

Abstract

The article explores the essence of the concept of "e-commerce". The basic models used in e-commerce are analyzed. Their development and dissemination are due to processes of globalization and rapid development of information technologies. This allows diversifying the business and increasing profitability at the current stage. The authors identify the disadvantages and benefits inherent to the major e-commerce participants.

Author Biography

Alla Hliebova, National University «Yuri Kondratyuk Poltava Polytechnic»

PhD (Economics), Associate Professor

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